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14. June 2024

Data is a gamechanger for the sports retail industry

SPORT 2000 International collects, adjusts and analyses data from its member countries and partners to make sound corporate decisions. The FEDAS product classification key delivers essential indicators in the form of product classification keys. In the blog post, Erika Schuh, business analyst at SPORT 2000 International, discusses why a sports item without digital data – […]

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28. February 2024

SPORT 2000 & Pentland Group: Growing together

SPORT 2000 International relies on strong partnerships: critical success factors are a well-positioned corporate structure, brand awareness and speciality retail orientation. The strategic partnership with the Pentland Group is a perfect example. This opens up new opportunities and strengthens both brands. Dieter Schott, Commercial Director at SPORT 2000 International, explains what makes the co-operation with […]

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21. November 2023

The bicycle market: supply chains and global developments require strong networks

National and international bike associations are important points of contact in the cycling scene, which is becoming larger and more demanding worldwide. Industry connections are indispensable in light of the complex challenges in the bicycle market. High-tech products, calls for transparency and sustainability, the issue of global supply chains, and the ups and downs of […]

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1. September 2023

Competence in Sportstyle – New Category with Potential

With its “Center of Excellence” approach, SPORT 2000 is pursuing a strategy of close international cooperation between selected areas of expertise. The newly introduced “Sportstyle” category bundles the retail association’s know-how across countries for the growing market of sneakers and streetwear.    “In each of our countries, there is an individual focus on certain categories. […]

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25. July 2023

Running analysis 2.0: how humans and AI complement each other perfectly

Specialist running stores are looking to digital measurement and analytical tools for support with running analyses as the ideal complement to personal consultations. A complete professional running analysis package benefits everyone – consumers, retailers and industry stakeholders – as Christoph Görner, Running Retail Manager at SPORT 2000 GmbH is well aware. “Specialist stores were already […]

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6. July 2023

Safety first: how Sport brands contribute to safer swimming

Children learning to swim safely and adults keeping fit in the water: this is the ambition swimwear supplier BECO has for its cooperation with associations and European sports retailers. BECO area sales manager Kirsten Schweighöfer addresses the central questions in this blog post: safety aspects that are relevant when swimming, demands customers make on equipment […]

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