23. January 2024
E-sport: a whole new world for sports retailers?
E-sport, professional and competitive gaming, is much more than just a trend – so much so that it is shaping the future of sports retail. We interview Tobias Koser, Project Manager Marketing at SPORT 2000 International and André Navratil, Senior Category Manager Training/Lifestyle at SPORT 2000 International about the relevance of e-sports for sports retailers. […]